Ultimate GA4 Course for Bloggers

Have you tried GA4 yet? And you can’t make sense of it. There’s a reason for that.

GA4 is NOT a UA upgrade.

It’s a WHOLE other animal!

Has Google auto migrated you to GA4 or borked your setup?

No worries!!

This course is up to date with all of the latest changes, like:

  • Google creating a new GA4 property for you that is not fully configured.
  • Google auto connecting that new GA4 property to the UA tags on your site.

You’ll see how to look for these changes and correct them – including getting rid of all the borked stuff Google did for you!

Google Analytics 4 (GA4)
vs
Universal Analytics (UA)

  • Tracks different metrics
  • Calls elements by other names
  • Even same names have new meaning
  • The reports don’t match

I’d be lost without this course!

GA4—in my opinion—is not intuitive, so this course has been essential and really opened my eyes to all the cool things that can be done with GA4. Plus, the fact that the course is self-paced and broken into short videos makes it all a lot less intimating! [more]

Julie Sprouts and Stems

Best GA4 Course Hands Down!

I needed to set up GA4 to have thorough reports to make informed decisions for my business. This course is a lifesaver and has saved me countless hours of setup time and helped me avoid numerous mistakes in setting this up. [more]

Michael Laauwe PositiveThinkingMind

MaAnna’s Bite-sized Steps Make the Transition to GA4 Make Sense!

I’m so glad I’ve had the course to help me with the transition! I doubt I ever would have figured out all the “knobs and levers” on the back end of GA4 without MaAnna’s bite-sized, repeat-after-me videos to show me the way.[more]

Krista Willmorth Fungal Forager

I want my old metrics!!!

You want to see
UA metrics, like:

  • Top pages
  • Sessions
  • Time on site
  • Acquisition
  • Behavior flow

Yeah, I hear you.

And there’s a way to get them in GA4 – and more!

It’s not that GA4 is inaccurate. It’s that it tracks in a whole other way than UA.

Google Analytics 4 is all about Users and Events

In GA4 there are:

  • 4 types of Users and 2 scopes of Users
  • 160 types of Events
  • 150 types of Metrics to measure total counts

Have no idea what any of that means?

Don’t worry – I’ve whittled them down to the most powerful ones.

You only need about 20 of the 310 Dimensions and Metrics.

Plus, you’ll get a Glossary List of the new terminology for reference too.

Saved Me Countless Hours

So grateful that I didn’t need to start from square one and figure out GA4 on my own! MaAnna’s course saved me countless hours of research and learning by trial-and-error. [more]

Michelle Phillips Codefetti

A Tremendous Time-Saver and Worry-Free Way to Become a GA4 Genius!

This comprehensive, self-guided curriculum has stepped me through everything I needed to do to get GA4 and Google Tag Manager set up on my site. [more]

Jodi Murphy Dorktales Storytime

Discover One Concept at a Time

Get step-by-step tutorials that walk you through each new term and way of measuring.

Learn them as you add them.

You’ll also see:

  • 1-to-1 correlation of the new GA4 terms vs old UA terms
  • Tours of the default reports and what is being measured
  • Why some default reports are somewhat useful and others are totally useless

The BEST way to learn GA4 step-by-step!

I absolutely LOVE the Ultimate GA4 Course for Bloggers! It is hands-down the best way to set-up your site for tracking with Google Analytics 4 the first time, or to migrate from your current Google Analytics set-up.

MaAnna’s patient instructions in the videos walk you through how to create reports that you’ll actually use, AND she explains how to read those reports to make decisions for your business.

That’s the most powerful part of the course…learning how to get the data and information that’s important to my specific business. It’s well worth the upgrade to the Ultimate course! [more]

Collette J. Mrs. J. in the Library

Invaluable Info to Set Up GA4 Analytics

MaAnna carefully walks you through all the settings you need for your GA4 Property. Not only do you get a step-by-step for the setup, but she explains what each setting does and/or why it’s needed. So you will actually understand what you’re doing.

Another great aspect is that the video for each step is short, and you can stop the course at any time, and pick up right where you left off.

I really appreciated all the custom reports that MaAnna shows you how to set up. And if you need to track particular clicks and affiliate links, she shows you how to set up and use Google Tag Manager with GA4. [more]

Marcy Diaz Amethyst Website Design

Powerful Insights in Custom Reports

Once you make the switch you’ll want to build your own custom reports.

I’ll show you how – and it’s SO easy!

We’ll build master reports for:

  • Acquisition
  • Engagement
  • Clicks – yes – you can see what was clicked and what page it was on!

You get 20+ custom report examples, including:

  • Top Pages by Channel, Source, and Referrer
  • Top Pages by Social Platform
  • How to add all 4 User types to any report for new/repeat breakouts
  • Top Pages by Sessions Source
  • Top Pages by View and Duration

You’ll also see how to recreate UA-like reports, such as:

  • Landing page
  • Entrances and Exits
  • Engagement Rate vs Bounce Rate

You’ll see how the new Path reports work:

  • Track your visitor’s journey – like Behavior Flow
  • Start at the end, like a landing page and see the path to it

THE Essential Guide to GA4

This course and MaAnna’s deep expertise and knack for clear, concise, “in context” explanations will help you quickly and easily get GA4 set up correctly and fine-tune your reporting in a way that meets the unique needs of your business. [more]

Paula Gregorowicz The Paula G Company

MaAnna doesn’t drop a ton of geek-speak on you

For once I feel like I know what I am actually looking at. The thing I most appreciate is she takes you step by step though each task. [more]

Rick Daniel Home Inspector Inc

Absolutely essential information for bloggers

In addition to publishing my own blog, I help other bloggers with SEO and understanding their blog traffic. I needed to learn the RIGHT WAY to set up and use GA4 from the get-go, and this course has taught me everything I need to know. I love how it’s presented in bite-sized lessons with super-clear instructions. MaAnna is terrific because it’s not just a “do this” course – she actual helps you learn and understand GA4. This course is a must. [more]

Shannon Entin The TV Traveler and Content Refresh

Bonus Reports Included

Bonus 1 – Click Tracking for the Win

Google Analytics 4 natively tracks clicks on your site – all of them!

You’ll see how to create a master report for what link was clicked and where.

$47 Value

Bonus 2 – Affiliate Link Clicks

But, what’s even more powerful is that you can track specific clicks, like your affiliate link clicks.

And you can see the link plus the page where it was clicked.

Do you have several affiliate vendors – no problem!

You can sort the reports to show clicks from only one vendor on each report.

(For vendors with domains in the links, like Amazon, RewardStyle, GumRoad, and more.)

$97 Value

Bonus 3 – Optin Clicks

GA4 has powerful native features and reports.

And you can enhance them with Google Tag Manager.

You can track if a visitor:

  • Scrolled down the page
  • even saw your optin

And I don’t mean quickly scrolling past your in-content optin.

You’ll know if:

  • the optin was 100% visible
  • the visitor saw it for long enough to read it

In fact, you can track ANY element on your site like this.

I’ll show you how to:

  • identify the element to track
  • create the trigger and tag
  • test that it is working
  • register in GA4 as a custom dimension
  • build a custom report to see its metrics

$97 Value

Bonus 4 – Facebook Support Group

Ask questions – get answers.

Priceless

2 GA4 Course Levels

Ultimate GA4

Do you want custom reports, bonuses, and more?
This is everything you need!

Closed for new purchases

GA4 Lite

Just want to get GA4 connected and running?
You can upgrade later, if you like.

Closed for new purchases

You will receive six months access to the course.

GA4 is in active development so during your six month access you will get LOTS of updates and new report examples. Ultimate subscribers also receive support via our Facebook Group.

After that, you can renew for an insanely low discount to continue getting course updates and support. Or, if you prefer, you can choose to keep up with GA4 updates yourself.

This way I can keep prices as low as possible and you can keep pace with all of the changes as they roll out.

Course Comparison

Closed for new purchases
Closed for new purchases

6 months access to course plus GA4 active development updates and new report examples.

Tutorials

Setup All Accounts

* Denotes courses that are in GA4 Lite and Ultimate GA4

Start Here

Check UA

Install GA on Your WordPress Site

Create GA4 Property

Google Tag Manager Account

GDPR and Data Settings

Finish Setup

Report Essentials

* This entire section is available in both GA4 Lite and Ultimate GA4

Get Started with Reports

Users in GA4

Glossary List

Default Reports

Custom Explore Reports

Acquisition Report Examples

Top Pages – General

Top Pages – Social

Add More Users in Reports

Engagement Report Examples

UA-Like Engagement Reports

Path Reports

Click Tracking

General Click Tracking

Affiliate Link Click Tracking

Tag Manager

Cloaked Affiliate Link Click Tracking

Optin Click Tracking

Elements, Triggers, and Tags

Find Element IDs

Create Trigger and Tag for Element IDs

Register Custom Dimension

Optin Click Reports

Last Steps

GSC / GA4 Integration

Closed for new purchases
Closed for new purchases

6 months access to course plus GA4 active development updates and new report examples.